South Bay Board Big Cruiser Premium Soft Top SUP
South Bay Board Big Cruiser Premium Soft Top SUP

Dedicated to sourcing the best materials and best manufacturing, South Bay Board Co. holds itself to the highest standards when producing every product.

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South Bay Board Co

The reasoning is simple – we want to be the brand that produces and delivers the highest-quality performance Paddle Boards to anyone who truly wishes to enjoy the water!

Our Paddle Boards are the cleanest, most durable, and highest value SUPs and ISUPs on the market, ideal for beginners, and incredibly fun for regular water explorers.

As a Southern California-based company in the heart of LA’s South Bay, we are engulfed in Surf & Beach culture.

All of our Paddle Boards have been designed and tested in the beautiful pacific coast waters but are enjoyed by many on all types of bodies of water across the globe.

If you are ready, we have your future favorite Paddle Board waiting for you to enjoy!

  11'6 Hippocamp ISUP   10'6 Aqua Discover - Grey Wood   10'6 Aqua Discover - Camo   10'6 Orca SUP   10'4 Anima SUP
11’6 Hippocamp ISUP 10’6 Aqua Discover – Grey Wood 10’6 Aqua Discover – Camo 10’6 Orca SUP 10’4 Anima SUP
Paddle Board Type: Inflatable Inflatable Inflatable ABS Hard Shell IXPE Soft Top
Dimensions 138″ x 32″ x 6″ 126″ x 31″ x 6″ 126″ x 31″ x 6″ 126″ x 32″ x 4.5″ 124″ x 32″ x 5″
Supported Rider(s) Weight: Up to 400lbs Up to 350lbs to 350lbs Up to 275lbs   to 275 lbs
Known For:   “Strike Mission” paddleboard – The fishing mounts, cooler, kayak seat, and bungee tie-downs allow you to strap gear and fishing equipment for stealthy strike missions out on the water. All-in-one paddleboard, adventure paddleboard. The included extras make this stable and easy-to-paddle shape the perfect kit for paddleboard adventures. She was known for being the go-to, all-in-one paddleboard, adventure paddleboard. The extras make this stable and easy-to-paddle shape the perfect kit for paddleboard adventures – camo style! “Indestructo” board – The hard ABS shells enable this paddleboard to be incredibly tight, the most challenging and durable paddleboard in our paddle quiver. For the longest-lasting paddleboard possible, this is the call!  Perfect entry-level paddleboard for the cost-conscious who still want a high-value, durable, and reliable paddleboard. The wide, thick, and squared-out rail shape enables this board to be the most stable & most comfortable SUP to paddle.
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Tom Leithner
Hi, I'm Tom Leithner, a SUP Paddle Board expert and enthusiast. With years of experience and a passion for all things SUP, I'm excited to share my knowledge and tips on the website As a dedicated paddler, I have had the privilege of receiving several prizes and rewards for my expertise in the field. My journey with SUP began with a deep appreciation for the serene beauty of the water and the sense of freedom it provides. Over the years, I have honed my skills and explored various SUP techniques and gear, allowing me to offer valuable insights and advice to fellow enthusiasts. Through this website, I aim to provide comprehensive guidance on choosing the right SUP board, essential gear, and techniques to optimize your paddleboarding experience. Whether you're a beginner looking to get started or a seasoned paddler seeking new challenges, my goal is to equip you with the knowledge and resources you need to make the most of your SUP adventures. I believe in the power of sharing experiences and fostering a strong SUP community. Join me on this exciting journey as we dive into the world of SUP and discover new destinations, techniques, and gear together. Let's make every paddleboarding experience unforgettable. Stay tuned for regular updates and fresh content, as I continue to explore, learn, and share my passion for SUP on Together, let's make waves and elevate our paddleboarding adventures to new heights.